The Voice of the 48th NAACP #ImageAwards

It’s that time of year again!naacpcenterjoy.jpg

If you followed my #ImageAwards coverage last year,  you’ll remember that I relish the annual opportunity to immerse myself in Black Hollywood and generate major social results for our Nominees and sponsors! This year, as a Multimedia Editor/Social Media Correspondent, I stepped up my game even further to:

  • Grow the Twitter audience by 1,000+ users (26K – 27.1K) over 2 days of tweeting
  • Create and deliver over 50+ tweets of #ImageAwards moments, including acceptance speeches, standing ovations, red carpet looks, shoutouts, live tweets and sponsored content
  • Capture and re-share high-quality DSLR imagery and iPhone photo on red carpet, backstage
  • Curate and edit video and image assets for Facebook and Twitter
  • Engage with celebrity nominees (actors, directors, producers) and sponsor brands in person and online, including: Hidden Figures, Octavia Spencer, Barry Jenkins, black-ish ABC, Anthony Anderson, Marsai Martin, Yara Shahidi, Viola Davis, Luke Cage Netflix, Insecure HBO, Queen Sugar OWN
  • Attend the Nominee Luncheon, Non Televised Awards Dinner, 48th NAACP Image Awards

My personal objective was to highlight our celebrity nominees, create seamless ties for our sponsors, entertain at-home audiences and propel #ImageAwards to the top. Here’s how:

Thanks to incredibly gracious management and direction from NAACP Hollywood Bureau and FQMG LLC, I was able to re-share my top shots on Instagram:

No caption required, tbh. My camera was blessed!

A post shared by Joy Ofodu (@joyofodu) on

Cloth talk.

A post shared by Joy Ofodu (@joyofodu) on

And as a young photographer and artist, that gesture means the world.

I won’t inundate you all with additional content but instead leave you with these final words: The Image Awards are the one week in which I remember without limitation why I am so blessed to be black and how much Images matter. Image is Everything.

See You Next Year,

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